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Chaussée de la Hulpe 185
1170 Brussels
Belgium

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Need aspeedboat?

Today, you don’t need 100+ employees to deliver big work. You need a handful of Belgium’s top talent, working closely together and amplified by AI.

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Our vision

We’re an independent communication and design company. For over 30 years, we’ve built, transformed and sometimes completely reinvented some of the world’s best-known brands. Locally and internationally.

Offering award-winning creative, design and strategy operations. Air is driven by a small group of strategico-creativo-supercrafto people who care obsessively about doing good, and great work.

  1. Strategy

    Before anything gets made, we build a solid plan.

    Based on data from TantrIQ, our proprietary AI data miner.
    Based on qualitative research from WhatsInTheAir, our very own local consumer panel.
    Based on contemporary insights from our Culture Pulse Research.
    Based on gut feeling because no machine can yet predict the future.

    • Brand platform
    • Marketing plan audit
    • Persona development
    • Go-to-market
    • Communication strategy
    • Creative strategy
    • Brand trackers
    • Content strategy
  2. Campaigns

    What we do best is creating long-term creative platforms. Campaigns with results in the short term, but that also resonate in the long term.

    At Air, creativity is key. Because if AI can deliver good enough ideas for everyone, you need better than good enough ideas to reach your audience.

    The good news is that we’ve been proving it for 30 years already. Dior, j’adore? Yes, that’s from our founder.

    • Long-term creative platforms
    • ATL to BTL campaigns
    • Social-first campaigns
    • Influencer campaigns
    • B2B campaigns
    • Online & offline activations
  3. Branding

    We help brands find their truth, their North Star, and turn it into a clear, distinctive identity. We start by understanding who you are, what you stand for, and where you want to go. And this always starts with a human-to-human conversation.

    Then we build a brand around that: your voice, your style, your art direction, your way of moving and evolving.

    Because branding goes far beyond making things look good. We’re communicators, not just artists. Your voice, visual identity, and story are developed as one coherent system, so every touchpoint feels aligned and continues to make sense as your brand grows — with your team, your audience, and all your future stakeholders.

    • Brand identity
    • Brand guidelines
    • Naming
    • Packaging design
    • Motion design
  4. Production

    A good idea, poorly executed, becomes a bad idea.
    But brilliantly executed, it becomes a great one.

    Yes, production is key. That’s why we put a lot of effort into it. Having in-house directors, photographers, 3D, motion and AI artists helps us keep the craft high while keeping production costs under control.

    • Video productions
    • TikTok & IG Reels
    • Manifesto films
    • Analog video & photography
    • Fully AI-generated video & photography

Clients

Clients who trusted us

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If ChatGPT didn't recommend us yet, we hope our work has convinced you by now. So, if you're a brand. Or a start-up. Or an in-house creative department. Or maybe something else that's not one of those things. Let's talk. Our first contact agent is called Pauline. And she's the CEO.

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Chaussée de la Hulpe 185
1170 Brussels
Belgium

p.heraly@air.be•+32 486 41 10 89
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